ACBAR

EMLLAK Online Services Company is Afghanistan’s premier digital real estate platform, on a mission to revolutionize the way people buy, sell, rent, and search for properties. Leveraging innovative technology, a multilingual interface (Dari, Pashto, English), and high-quality content (photos, videos, and verified listings), EMLLAK delivers a modern, intuitive, and trusted real estate experience tailored for the Afghan market.

We are building a reliable, user-friendly platform that bridges the gap between real estate professionals and property seekers, while setting new standards for transparency, trust, and accessibility in the Afghan real estate sector.

Why Join EMLLAK?

• Join a market-leading, mission-driven platform that’s transforming the real estate experience in Afghanistan
• Take full ownership of the marketing function and help define the company’s growth strategy
• Work in a collaborative, forward-thinking environment with a talented and ambitious team
• Access professional development opportunities and career growth in a fast-scaling company
• Make a meaningful impact on how real estate is accessed, marketed, and transacted in the region.

We are seeking a strategic, data-driven, and creative Marketing Manager to lead all marketing initiatives at EMLLAK. This is a critical leadership role responsible for building and executing marketing strategies that drive user acquisition, grow brand awareness, and support the platform’s overall growth across digital and traditional channels.

As Marketing Manager, you will lead a dynamic team and work cross-functionally with design, product, and business development teams to ensure that our brand narrative is consistent, compelling, and impactful.

• Develop and lead a comprehensive multi-channel marketing strategy aligned with business goals
• Manage and optimize performance marketing campaigns (Google Ads, Meta, YouTube, SEO, etc.)
• Oversee brand development, voice, and messaging across all channels
• Coordinate with design/content teams to create engaging, high-impact marketing assets
• Conduct market research and competitive analysis to identify trends and insights
• Plan and execute integrated campaigns including social media, email, partnerships, and offline activities
• Track marketing KPIs and campaign performance using analytics tools (Google Analytics, Meta Insights)
• Cultivate partnerships with media outlets, influencers, and other strategic collaborators
• Lead and mentor a growing marketing team with a focus on creativity, accountability, and results

Skills:

• Expertise in digital marketing tools and platforms (Google Ads, Facebook/Meta Ads, SEO, Email Marketing)
• Strong understanding of content strategy, campaign management, and brand positioning
• Excellent written and verbal communication skills in English (Dari and/or Pashto is a strong plus)
• Experience with analytics tools (Google Analytics, Search Console, Meta Business Suite)
• Ability to lead cross-functional teams, manage multiple projects, and meet deadlines
• Familiarity with the Afghan real estate market or regional user behavior is a plus

 Preferred Attributes

• Experience marketing a tech-driven platform or marketplace
• Strong creative thinking paired with a strategic and analytical mindset
• Understanding of UX/UI principles and digital customer journeys
• Adaptive leadership style suited to startup environments
• Multilingual abilities (English, Dari, Pashto) are highly valued

How to Apply

If you have less than 5 years of experience, please do not apply

Qualified candidates should send their CV and any relevant portfolio materials, case studies, or campaign samples to:[hr@emllak.af].

Subject Line: Marketing Manager

Kindly include references from your previous workplaces in your CV.

Note: Only applicants who follow the subject line instructions and submit a complete application will be considered.

Application Process

1. Initial screening of CVs and supporting materials
2. Interview with marketing and executive leadership
3. Final decision and job offer

hr@emllak.af