Position Title: Marketing Managner
Activation Date: 31 December, 2025 Announced Date: 30 December, 2025 Expire Date: 31 January, 2026
- Job Location: Kabul
- Nationality: Afghan
- Category: Marketing
- Employment Type: Full Time
- Salary:
- Vacancy Number: 15188
- No. Of Jobs: 1
- City: Kabul
- Organization: MOBY Group
- Years of Experience: 3-5
- Contract Duration:
- Gender: Male
- Education: Bachelor Degree
- Close date: 2026-01-31
About MOBY Group:
Founded in 2003 MOBY GROUP operates in South & Central Asia, the Middle East and Africa. Headquartered in Dubai, the group employs over 1,200 individuals across 16 businesses. MOBY has been widely recognized for its role in bringing news and entertainment to underserved populations. It serves over 300 million people through its activities in broadcasting, digital & online, production, strategic communications, publishing, music, sports and research. MOBY’s local-language content in English, Farsi, Pashto, Hindi, Arabic and Amharic spans a range of genres including dramas, reality television, lifestyle and music shows, sports, news & current affairs and children’s programs. For more information please visit our website www.mobygroup.com
Job Description:
Key Role:
Create consumer demand through mass media campaigns, promotional activations, and brand positioning.
Key Responsibilities
- Develop marketing strategies and campaign concepts for product launches
- Coordinate with Moby creative teams (Tolo TV, Lemar TV, radio, social media)
- Plan and book media schedules (TV spots, radio, digital, outdoor)
- Design consumer promotions (discounts, bundles, sampling)
- Create in-store POS materials (posters, shelf talkers, danglers)
- Manage influencer partnerships and digital content creation
- Track campaign performance (reach, awareness, sales lift)
- Monthly marketing budget management and ROI reporting
- Competitive brand monitoring and market research
Job Requirements:
- 3-5 years marketing experience in FMCG or media industry
- Proven experience launching brands or campaigns in Afghanistan
- Strong understanding of TV, radio, and digital media planning
- Creative mindset with attention to detail
- Experience working with media agencies or in-house creative teams
- Budget management and ROI analysis skills
- Fluent in Dari/Pashto and English
- Bachelor's degree in Marketing, Communications, or related fi
Submission Guideline:
Please send your CV and a brief cover letter to jobs@mobygroup.com. All documents should be submitted in PDF format, with the file name clearly indicating your first and last name and the position applied for. Please note that interviews may be conducted while the position remains open and under announcement.
Submission Email:
jobs@mobygroup.com
